Presumably, the way to “redress the visual narrative that LGBTQIA+ people look a certain way” is to celebrate the existence of dysmorphic and autogynephile men who are also devotes of bondage and sadomasochism, and who like to share photos of themselves posing with sex toys while flashing their collection of ladies’ knickers to random passers-by.
It also seems that the way to become more authentically “queer” – to express one’s true, inner self and who one really is – is to elaborately accessorise and play dress-up, and to pretend to be something that, by definition, one isn’t.
Other John Lewis employees highlighted in the Identity Project include an in-store nursery advisor and enthusiast of the ‘pup’ and ‘furry’ communities, and who is helpfully pictured wearing a bondage harness. Because that’s the mental image you want when shopping for baby paraphernalia.
Layoffs at John Lewis to begin in 3…2…1…
It’s great to see them getting ratioed on Twitter/X. And they had the never to flame Yorkshire Tea in one reply. Why? Many companies seem to be in self-destruction mode. Shareholders must be pleased.
These people used to be institutionalized a few decades back, now they are to be “celebrated”? This will help sell stuff? Really? The Brits will have to give this company the Bud Light treatment if they want to help save their country.
Watch ads lately? More and more unattractive people, overweight women dancing, homosexual, mixed race couples in every one. They’re just dying to get this weird. Not that there’s anything wrong with it but welcome to the minority.
This is why I PVR just about everything I’d watch on TV, just to be able to speed thru the commercials (and watch on my own schedule).
Really not much of a change in advertising aims: use to be two women in a kitchen (being polite here as there is a other descriptor used in the industry) or the oafish bumbling white dad. Stereotyping will always go on.
Ads. At my age, I know what I want and where to buy it. Ads are just time to go to the bathroom or kitchen. Super Bowl ads can be mostly entertaining, but I don’t want to buy the stuff they are hawking.
The SB ads this year didn’t excite anyone.
Thomas I haven’t seen a mixed race commercial with a white man and a black woman, just the opposite. I wonder why? By they way, there is lots morally wrong with it.
I have no problem with it other than they keep saying they want the media etc. etc. to look like the real world. Diversity is our strength! Make a movie with four men in it. You must have one jock, one nerd, one black man and one gay (one unless the black guy is gay) then you include one dumb slob. Soon one trans person. Their version of reality doesn’t actually exist and trying to make it so is the problem.
Thomas, in real life I have two friends who are married to black women. One is a pastor and the other is regular business man who owns his own business. Both have children and both are happy as are their families. They live surrounded by people who accept their circumstances and love them. The kids are beautiful and are being raised by what can only be called unbigoted conservative parents. I have nothing more to say on this. It is a reality not seen in commercials.
I was commenting on the forced vision of diversity not with reality.
Thomas, in Canada one see’s this overt crap being presented by the National Broadcaster CBC. Its always a mixture of Phags, & grossly overweight women (often Black).
Lately Pushing some idiotic crud like “National Pottery Competition” with gleeful dancing n prancing This is the Advertising that is thrown in yer face about 12 times during a televised Hockey game Via SPORTSNET no less.
WHY there even IS Any advertising via a paid subscription is beyond me…Especially CBC Propaganda. (Leftist Social Engineering which has been their gig since Pierre Trudeau was PM)
It’s enough to make ya gag.
Using attractive people to sell you soap is racist, sexist, ageist, sizeist etc.
I want to see the Sodom and Gomorrah effect in real time.
Careful, you might turn to salt.
Well, the Bible says not.
Re that female imposter: At what point will the alphabet people condemn that kind of state sponsored misogyny? Why is okay for a morbidly obese man to dress up as grotesque women and mock my gender? It’s not funny, them being goaded on and encouraged to spread anti-female entertainment. It’s not okay. As for the rest of the freaks, so much for keeping the state out of their bedrooms-they are only to happy to parade the filth in public.
Sickening
“…to elaborately accessorise and play dress-up, and to pretend to be something that, by definition, one isn’t.”
To be fair, I see a number of conservative-minded people dressing as cowboys, buying huge pick-up trucks, and among those very rich folk, buying ranches to play-act in the “rugged, western lifestyle.”