21 Replies to “How It Started”

  1. I can remember SI from 50 or more years back. It was then considered an elitish, snooty and la-de-da mag by quite a few people. Some wag called it “the sports magazine for people who don’t like sports “.

  2. They must have hired the same HR employees that used to work for Bud Light or graduated from one of 3982 universities and colleges that have humanities faculties that push gender pretense.

      1. Kate Upton, the babe, hasn’t appeared in Sports Illustrated since 2014.
        Maybe that’s part of the problem.
        That, and the robot AI “writers,” the woke nonsense, the unionized workforce.
        If a magazine nobody reads falls in the forest does anybody hear? Or care?

  4. also, l just really really dont ‘get’ all the WATCHING involved in sports.
    and the water cooler talk talk talk talk and ‘monday morning quarterbacking’ about the ‘play’ that won/lost/coulda won/coulda lost the game/playoff round/series/championship

    is it true the world ends when all possible trajectories for the puck in one NHL game have happened?
    why is watching so much better than playing?

  5. When I was a young adolescent, I looked forward to SI showing up in the mailbox every Friday. I’d get the lowdown on all the college sports I loved. And I esp. loved the cover that got thru the year The Miami Dolphins went undefeated … but jokester Larry Csonka and Jim Kiick posed for the cover with Csonka’s middle finger extended. So irreverent for the times. Man … Csonka was my hero.

    https://www.gettyimages.com/detail/news-photo/august-7-1972-sports-illustrated-via-getty-images-cover-news-photo/81801871

    And once a year in the late winter … between sports seasons … the SI swimsuit issue dropped. To quote National Lampoon’s Vacation film … I used that issue a lot! After SI put ollllld womyn, fat womyn, and trannies in swimsuits … I wouldn’t get near that rag.

  7. Seriously, does Sports Illustrated still exist? The last one I saw must have been 40 years ago.

    Did some reading. There appear to be financial issues. Thus the harikari??

  8. Do you all know who Clay Travis is? He founded Out kick and he is the co-host successor of Rush Limbaugh’s show.

    He is looking to buy SI and resurrect it.

  9. I believe SI was bought by an investment company that “leased the name” out to the dolts currently running it into the ground. But in all fairness (plus size models and trannies aside) they were probably done in by online video games.

  10. Who wants to wait a week or two for a magazine with a handful of still shots with each article when you can ask your smartphone for a video replay of any event’s highlights and which you can get instantly?

    And then their signature Swimsuit Issue, the biggest seller of the year, is a turnoff, not a turn-on. Those retail, highest profit newsstand sales have gone from a flood to a trickle, most likely.

    Well, they have that sort of figured out and have Sports Illustrated online, except it has to compete directly with a dozen other sports websites like ESPN, which will own a lot of the video content that SI will have to pay to use. And then the cat is out of the bag that many of the stories are generated by AI and not by any staff that attended or watched the event.

    Bye-bye, SI.

  13. Sports Illustrated has been passed around maybe 6 times in the last 10 years. There is so much money in sports that there has to be room for success. Cover NFL, MLB, PGA, NBA, maybe NHL, and nothing else with lots of quality action photos and no articles that insult the core market. How hard is that? If someone suggests covering women’s sports run out of the room screaming.

  14. Its not like I ever dropped a dime on it but.. Turning a peekaboo fitness magazine into a communist rag maybe wasn’t the best idea.. I support the move but not the product ? Who, what, where and why.. We know when..

    Its like no more gender based sections in our annoying stores.. I support the move but not the product.. Our business class has lost touch with the people that they claim to serve.. Crazy stuff..

  15. I’m sure there is some stupid hedge-fund “bro” willing to part with some cash to buy this steaming hulk and postpone its inevitable death a few months longer.

    Maybe Hugh Hefner’s kid.

  16. As a kid in the 70s, I loved SI. There was no internet. There were no sports channels on TV. I remember getting excited when Global finally introduced a 30 minute sports program each night. But SI introduced me to sports I didn’t know existed, had great pictures, and some great writing. And like every red-blooded Canadian boy, I found the swimsuit issue quite the, uh, pick-me-up in the middle of winter.

    But no one is interested in woke models, or trans sports, or politicizing sports. Buh-bye, SI.

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