Deep Impact

9 Replies to “Deep Impact”

1. “The paper has to figure out how to grow and shrink at the same time…”
   So would that be something like a porn video with Pamela and Libby…?

2. The biggest factor missing in the print media world is the fact that digital advertising does not work like it does in print form. as we scroll to read, the ads disappear from our sight and have little to no influence. In print, you are looking at a static object and the ads are always periphrial. Already the signs are out there. Look at twitter, the ad buyers are forcing down the rates that twitter charges because they are not getting results.

3. Interesting to wonder how many actual print readers the Times would still have had the paper not permanently and irrevocably pissed off at least half of its natural audience
   Maybe the slide to digital is inevitable. Maybe not. But we’ll never know.

4. I believe Trump should buy the NYT’s building in Manhattan. It is a brilliant masterpiece by Renzo Piano (who usually just xeroxes his same old banal style). The Times can move to an old warehouse in Queens with the rest of their hipster audience. I think Trump could drive quite a bargain … due to the Times money bleed. Maybe just assume their loan … HA! The Donald could set up an offshore, shell corporation, with no mention of his name to make a stealth purchase of the building. The Times building is sooooooo much nicer than anything Trump ever built … it would really class-up his portfolio.

5. “as we scroll to read, the ads disappear from our sight and have little to no influence”
   Many websites already have ads that crawl down the page as you scroll.
   These “crawling ads” almost induce a sense of vertigo. They’re much more difficult to ignore that the older static ones.

6. If dino-media want to reverse the decline in popularity/revenues, they shouls stop lying to their customers. People want news and the MAM sells narratives. Big difference. People are aware they can get all the delusional opinions they need for free, it’s much harder to find pure uncorrupted information. I guess this is why media has lower trust levels than Congress in 3rd party polling.

7. The goal of the legacy media for over a hundred years has been to spread propaganda, not real information.
   Today the legacy media have so much competition for short attention spans that they aren’t getting the attention they once had.
   Switching to internet publication may help them a little in the short run.
   The problem the legacy media will continue to have is that people have so much information saturation and little appetite for real information itself.
   The legacy media have won what they are fighting for, which was to keep people from real information, and their success has made them redundant.

8. My observations with digital media advertising settle around ads for products that I have recently viewed and/or ordered. Every time I purchase something online I soon see a slew of ads from the same place or places that I had just looked at.
   So basically, I find what I want and then the websites remind me of where I just was. Sort of like closing the barn door while looking at the trail of dust from the horse running away.

9. the left wing propaganda that spews forth from most print media is a major reason for the decline of such publications. Another problem is the inability to distinguish information from hard news. even those who are trying to be relevant yet decide that public comment should be cut off or controlled are losing on line.