What Happened To Beyond Meat?

The media moved on to the next latest thing.

Beyond Meat shares have dropped ~83% this year while sales have stagnated, per The New York Times.

– In October, it laid off 200 workers, or ~19% of its workforce.
– The company lost four execs, including the COO, who was accused of biting a man’s nose during a fight.

Employees also told The Wall Street Journal that CEO Ethan Brown, who founded Beyond Meat in 2009, rushed timelines, resulting in wasted resources and unenthused customers.

But it’s not just Beyond Meat

Brazilian meatpacker JBS announced it would shutter its plant-based arm in October, while Kellogg’s Morningstar Farms has seen sales drop, reportedly over supply chain issues.

21 Replies to “What Happened To Beyond Meat?”

  1. Hopefully all the Bidenites will enjoy Beyond Meat Thanksgiving.

    Beyond Meat has been found to contain:
    – Listeria – it’s organic
    – other bacteria – also organic
    – metal – a source of iron?
    – wood – fibre
    – string – more fibre

    Sounds like a complete meal for the woke brigade.

  2. All the claims about plant based alternatives were scams. It is not climate friendly and it is not healthy. It is heavily processed resulting in a lot of fats and salts added to make it tasty. And it requires a lot of energy to generate.
    Yes we should eat more fruits and vegetables, but gram for gram, real meat provides much more nutrients that fake products. Fruits and veggies in themselves are wonderful, I have never understood why vegans/vegetarians had to disguise the wonderful taste of fruits and veggies, even legumes, by pretending it was sausage, bacon or burgers. That action made it seem like a scam,

    1. Totally agree – but, in my locale a head of iceberg lettuce is 5.99 – cauliflower – 6.99 – doubt they can sell all their stock – would they really throw out what they can’t sell?

    2. It’s less about vegetarianism than PETA anti-meat fascism … and now the global Warmists are all-in on destroying the livestock industry

  3. Beyond Meat found out that it is really hard to make meat, and that cows (and chickens, and pigs etc.) are much better at it than they are.

    Who could have foreseen that? /sarc/.

  4. Anyone who ever believed this shit was healthier than actual meat has clearly never toured a dogfood plant.

  5. What happened to Beyond Meat? Aside from the fact that it’s dying the slow, painful death it deserves, who cares?

    That said, it’s soon to be replaced by “Beyond Entomology”. Yessir, folks. You heard it here. Gen-u-wine cricket lips, assholes and everything in between. Available at your grocer & specialty shops soon!

    1. Wouldn’t “beyond entomology” imply artificial bug goo instead of the actual critters. I know that I will want my bugs certified organic with no additives but it’s more likely that the Eloi will be given whatever is convenient with no alternatives allowed to confuse them. And they will be happy.

  6. Hey, we’ve got cultivated meat to now look forward to.

    Mmmmmm good, lab grown protein product goo, coming to a lab rat near you!

  7. When the products first launched they had big ole honking coolers, now they are housed in small coolers. I’d rather eat a box of crayons than beyond meat products, less additives in a can of mystery meat?

  8. The COO bit another man’s nose in a fight? Really?
    That’s not very vegan.
    (More like maybe, ‘Long Pig’ in my mind, no?)

    1. “….he COO, who was accused of biting a man’s nose during a fight.”

      This is what happens when you go without real meat for long periods………….

  9. I can not think of a better company to fail. Turkey or chicken sausages taste awful too. Fact: we are omnivores and like meat. Yes, add veggies and fruit.

    I am not bad-mouthing those who choose a completely meat-free vegetarian diet, but one has to be very careful to get enough protein at every meal and not just eat carbohydrates and sweetened salad oil from bad sources. That is how obesity occurs.

    Canada’s food rules remain terrible.

  10. Beyond MEAT…

    Looks like sawdust held together with snot.

    Tastes about the same. Probably has at least ONE of those ingredients as well.

    If you make a product….and you lose money on it. Wise up. The problem isn’t your customers.

  11. If want processed goo that’s bad for me, I’ll take it the old fashioned way: by coercive injection from public health authorities.

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